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Selling “the religion of democracy” was in Voice of America’s first mission statement

By Ted Lipien

“To sell the religion of democracy” is believed to be the first written though unofficial mission statement describing the purpose of the Voice of America (VOA) radio broadcasts for overseas audiences as they were being planned during World War II in the U.S. government Office of the Coordinator of Information (COI). These words were written in January 1942 not by any conservative, anti-communist American journalist but by a liberal American media publisher Nelson Poynter. In a government memorandum, he was justifying the hiring of John Houseman to become VOA’s first director. John Houseman was hired from his job in Hollywood and the first Voice of America German broadcast aired in February 1942. VOA began to counter Nazi propaganda, but Houseman and his team also started to sell Soviet dictator and mass murderer Joseph Stalin as a democratic leader. Soviet Russia was then America’s war ally, but in addition to praising the bravery of Soviet soldiers, the Voice of America fully absorbed Soviet propaganda for the duration of the war in presenting Stalin as a responsible statesman who would secure peace and justice in countries of post-war East-Central Europe.

During World War II, Nelson Poynter had worked for the Roosevelt administration as a high-level official in charge of several U.S. government international and domestic propaganda and domestic war censorship programs. In his private career, Poynter was the owner of the Times Publishing Company, and the co-founder of the Congressional Quarterly. In his later private professional career, he established the Modern Media Institute which was renamed the Poynter Institute after his death in 1978 and functions today as a school of objective journalism.

A Wikipedia article about Nelson Poynter does not mention his wartime U.S. government jobs, which included being the chief of the Motion Picture Industry Liaison Division in the Office of War Information (OWI). He coordinated with Hollywood studios the production of various wartime films, including the most blatant pro-Soviet propaganda film of the time, Mission to Moscow (1943), in which Stalin was presented as “an omniscient world statesman,” and the infamous Great Purge of the 1930s in which hundreds of thousands of innocent people were executed as “necessary measures to root out a fifth column.” 1 Aware of public opinion surveys showing strong distrust of Russia among ordinary Americans even after the Soviets became America’s war allies against Germany, Nelson Poynter of the OWI’s Bureau of Motion Pictures advised Hollywood filmmakers “to silence doubters” and was pleased that a draft screenplay for Mission to Moscow demonstrated how “Russians are an honest people trying to do an honest job with about the same total objectives as the people of the United States.” 2

While these films were OWI-coordinated domestic propaganda aimed at Americans, foreign audiences were equally deceived by Voice of America broadcasts produced by pro-Soviet journalists and broadcasters under Houseman’s watch, some of them members of various communist parties, but most of them leftist idealists, extremely poor journalists and naive fellow travelers. As a result of massive complaints about these broadcasts, the U.S. Congress voted in 1943 to eliminate almost the entire Office of War Information’s domestic propaganda budget and nearly de-funded Voice of American overseas radio operations.

When Nelson Poynter wrote his memo on January 11, 1942 to Robert E. Sherwood, another Coordinator of Information government executive and speech writer for President Franklin D. Roosevelt, Voice of America broadcasts had not yet started and the Voice of America name was not to be officially used for quite some time to describe them, but, according to Poynter, their creation and hiring of John Houseman were critically necessary because the United States was already engaged in “fighting a religious, fanatical crusade [sic].” Houseman may have been seen as the best candidate for the job because of the powerful propaganda impact of the 1938 fake news The War of the Worlds radio program he co-produced with Orson Welles.

Under Houseman and many communist and pro-Soviet broadcasters which Houseman had hired after getting his federal job in 1942, the U.S. government station soon acquired the reputation as a propaganda arm of Soviet Russia and an apologist for Soviet dictator Joseph Stalin in addition to its main mission of producing psychological warfare broadcasts against Nazi Germany and Japan.

”There is a crying need to invent a new technique in international propaganda broadcasting. The ordinary American commercial program is not the answer. We are fighting a religious fanatical crusade. In turn, we must sell the “religion of democracy”. It is a different, tougher assignment than to sell a cereal or a toothpaste. Houseman has been recommended as the man who has the professional craftsmanship, the imagination, and the personality to do this.”


Nelson Poynter, U.S. Office of the Coordinator of Information, January 11, 1942

There is a crying need to invent a new technique in international propaganda broadcasting. The ordinary American commercial program is not the answer. We are fighting a religious fanatical crusade. In turn, we must sell the “religion of democracy”. It is a different, tougher assignment than to sell a cereal or a toothpaste. Houseman has been recommended as the man who has the professional craftsmanship, the imagination, and the personality to do this.

Nelson Poynter’s memorandum was addressed to Robert E. Sherwood, a noted Hollywood playwright who was COI co-director and speech writer for President Franklin D. Roosevelt. Poynter later worked in the COI’s successor agency, the Office of War Information, where Houseman continued to produce VOA radio broadcasts until his forced resignation in mid-1943. Poynter continued to coordinate with Hollywood studios the production of pro-Soviet and other war propaganda films and later returned to his private newspaper publishing career.

“Psychological warfare could not furnish me with the theater’s climaxes…; there was no applause for the Voice of America…”

John Houseman, Unfinished Business (New York: Applause, 1989), 247.

John Houseman, born Jack Davies Houssemann, has been presented for decades as the first director of the Voice of America. He was hired on April 1, 1942 as Chief of Radio Production for the United States Coordinator of Information. His title was later changed to Chief of Radio Program Bureau in the Overseas Operations Branch of the newly-created Office of War Information. In his 1902-1988 memoirs Unfinished Business, Houseman confirmed that even after covert operations were moved to the Office of Strategic Services (OSS), the Office of War Information continued its psychological warfare operations under his boss and President Roosevelt’s speechwriter Robert E. Sherwood. 3

He added, however, that Sherwood believed that “truth … is by far … most effective form of propaganda.” 4

Only this part of Houseman’s biography has been continuously presented by the Voice of America as part of VOA’s official history. The fact that John Houseman and scores of early Voice of America journalists including communists and other apologists for Stalin were duped by Soviet propaganda and promoted it in VOA radio broadcasts during World War II and even to a smaller degree for a few years after the war has been obscured and eventually forgotten.

During World War II, the “Voice of America” name was then not yet officially used for shortwave radio broadcasts produced under Houseman’s supervision, but some of VOA’s pro-Russian socialist and communist propagandists referred to their radio broadcasts in printed materials as “Voice of America” already in 1943. Some of them, including Stefan Arski, aka Artur Salman, worked later as propagandists for pro-Soviet communist regimes in Eastern Europe. Arski returned to Poland and joined the Communist Party. The chief of the wartime Voice of America Czech Service Adolf Hoffmeister returned to Czechoslovakia and became the regime’s ambassador to France. 5

“And the United States? This promised land of many miracles described to radio listeners in Voice of America programs. If one could eat words, one would die from overeating. Meanwhile, [Polish immigrants in the U.S.] are dying from hunger, just as they are dying in Canada.”

Stefan Arski, aka Artur Salman, a former wartime Voice of America (VOA) socialist writer and editor (until 1947) wrote such anti-U.S. propaganda in his book published in 1952 by the communist regime in Poland. Targowica leży and Atlantykiem (“Transatlantic Traitors”), (Warsaw: Książka i Wiedza, 1952), 102.

In early 1943, Houseman recruited Howard Fast, future Communist Party USA member and the winner of the 1953 Stalin International Peace Prize, to be the chief writer and editor of Voice of America radio news. 6Fast bragged in his 1990 autobiography Being Red that he “established contact at the Soviet embassy with people who spoke English and were willing to feed me important bits and pieces from their side of the wire.” 7 He also admitted that “As for myself, during all my tenure there [VOA] I refused to go into anti-Soviet or anti-Communist propaganda.” 8 It meant in practice that wartime VOA would not broadcast any news critical of Stalin or the Soviet Union and would cover up his crimes to the greatest extent possible. Howard Fast remained with the Voice of America until January 1944 and later worked as a reporter for the Communist Party newspaper The Daily Worker.

I established contact at the Soviet embassy with people who spoke English and were willing to feed me important bits and pieces from their side of the wire. I had long ago, somewhat facetiously, suggested “Yankee Doodle” as our musical signal, and now that silly little jingle was a power cue, a note of hope everywhere on earth…

Howard Fast, Being Red (Boston: Houghton Mifflin Company, 1990), 18-19.

John Houseman resigned from his U.S. government job voluntarily, but he left the Office of War Information under pressure from the State Department. In April 1943, Under Secretary of State Sumner Welles, a key member of the Roosevelt administration foreign policy team and a close friend of President Franklin D. Roosevelt, in an attachment to a then secret memo to the FDR White House accused Houseman of hiring communists to work on U.S. government radio broadcasts for overseas audiences. 9

None of the accusations against Houseman were made public. The only false conclusion in the State Department’s notification to the White House was that Native Son was a subversive and un-American novel. Its African-American author, Richard Wright, was initially a Communist Party member but he eventually broke his links with the party and exposed its intolerance in his later novels. The State Department note also described Houseman as a “Communist,” but there is no record that he had formally joined the Communist Party.

The State Department denied Houseman’s request for a U.S. passport for his planned official U.S. government travel abroad. The addendum to the Welles memorandum stated that military authorities, most likely the U.S. Army Intelligence (G-2), concurred with the State Department’s decision that Houseman should not travel outside of the United States for the duration of the war.

Houseman resigned his director’s position under pressure in mid-1943 but continued to work for agency for a few more months as consultant. When shortly after the war, the OWI wanted to rehire Houseman in 1945 for another high-level position based in Germany, the State Department once again refused to give him a U.S. passport. Houseman’s former boss in Hollywood, studio executive David O. Selznick, wrote in 1945 on a confidential U.S. government background investigation form that “Only worry would be allegedly extreme leftist views, which possibly misunderstood and exaggerated in gossip.” 10

“Only worry would be allegedly extreme leftist views, which possibly misunderstood and exaggerated in gossip.”

David O. Selznick about John Houseman, 1945.

“But our main instrument of propaganda remained The Voice of America…”


John Houseman, Unfinished Business (New York: Applause, 1989), 249.

Ted Lipien was Voice of America acting associate director in charge of central news programs before his retirement in 2006. In the 1970s, he worked as a broadcaster in the VOA Polish Service and was the service chief and foreign correspondent in the 1980s during Solidarity’s struggle for democracy in Poland.

Notes:

  1. Clayton R. Koppes, “Regulating the Screen: The Office of War Information and the Production Code Administration,” ENCYCLOPEDIA.com. Accessed January 16, 2020. https://www.encyclopedia.com/arts/culture-magazines/regulating-screen-office-war-information-and-production-code-administration.
  2. M. Todd Bennett, One World, Big Screen: Hollywood, the Allies, and World War II (University of North Carolina Press, 2012), 176.
  3. John Houseman, Unfinished Business — Memoirs: 1902-1988 (New York: Applause Theatre Book Publishers, 1989), 248.
  4. John Houseman, Unfinished Business — Memoirs: 1902-1988 (New York: Applause Theatre Book Publishers, 1989), 245.
  5. Unconquered Poland. (New York: Poland Fights: “Polish Labor Group,” 1943).
  6. Ted Lipien, “Howard Fast – Voice of America’s Only Stalin Peace Prize Recipient,” Cold War Radio Museum, March 12, 2019, https://www.coldwarradiomuseum.com/stalin-prize-winning-former-chief-writer-of-voice-of-america-news/.
  7. Howard Fast, Being Red (Boston: Houghton Mifflin Company, 1990), 18-19.
  8. Howard Fast, Being Red (Boston: Houghton Mifflin Company, 1990), 23.
  9. Under Secretary of State Sumner Welles April 6, 1943 memorandum to Marvin H. McIntyre, Secretary to the President with enclosures, Franklin D. Roosevelt Library and Museum Website, Box 77, State – Welles, Sumner, 1943-1944, http://www.fdrlibrary.marist.edu/_resources/images/psf/psfb000259.pdf. The Welles memorandum is also accessible at: State – Welles, Sumner, 1943-1944, From Collection: FDR-FDRPSF Departmental Correspondence, Series: Departmental Correspondence, 1933 – 1945 Collection: President’s Secretary’s File (Franklin D. Roosevelt Administration), 1933 – 1945, National Archives Identifier: 16619284, https://catalog.archives.gov/id/16619284. Also see: Ted Lipien, “First VOA Director was a pro-Soviet Communist sympathizer, State Dept. warned FDR White House,” Cold War Radio Museum, May 4, 2018, http://www.coldwarradiomuseum.com/state-department-warned-fdr-white-house-first-voice-of-america-director-was-hiring-communists/
  10. John Houseman OWI Personnel Records.

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